Because you lose less betting on odds on favourites.
Longshots, you have to overcome 30% plus percentages against you versus 5% to 10% against.
A little bit of filtering, not least of which can be just easing or firming, can reap profits, even though their so small odds.
The Fireman came unstuck through poor money management, his story is notoriously known for his martingale staking which wiped him out. Had he stuck to sensible bank management and concentrated on getting the best odds, he'd be chief of the brigade and at the top of the fire ladder instead of jumping out of a burning window and missing the mat.
The Fireman's spree....
$40000 bank - put the lot on the flying sprinter Tod Maid.
won
$105,000 on Danish Dancer in Sydney.
lost
$60,000 on Sheil Sail in Sydney
lost
$70,000 on Princess Thalia.
lost
Crazy
